Why do people suck at insults?

Me and this guy were having an argument. From the very beginning, he insulted my viewpoints as being idiotic and he even called me a dumbass. I told him he needed to use a little more creativity than that and he told me it didn't require much creativity to insult me. He then tried to diss me by saying all of my... show more Me and this guy were having an argument. From the very beginning, he insulted my viewpoints as being idiotic and he even called me a dumbass. I told him he needed to use a little more creativity than that and he told me it didn't require much creativity to insult me. He then tried to diss me by saying all of my brain cells have been knocked out of my head from being hit too many times and that my IQ is below ten percent. At the end of the conversation, I told him that Santa Claus didn't exist, and he asked me how many years it did take for me to come to that realization. Why do people fail at insults nowadays?
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